Trade Stand Info

TEN GOOD MARKETING REASONS
Why should you exhibit at the Irish Game & Country Lifestyle Festival and its partner fairs the Ballywalter Game & Country Living Fair and the Irish Game & Country Fair at Birr Castle, Co Offaly

"Ireland's No 1 Game Fair and much. much more!"

Ireland North and South is a good market for country sports and lifestyle orientated products
The Fair at Shanes Castle is the fastest growing and most successful of Ireland's Game and Country Fairs with record crowds for any Irish Game Fair PLUS it has many additional attractions for the whole family.
The Fair has received official recognition by winning the prestigious Tourist Board Marketing Excellence Award.
The Fair has the most experienced organising team in Ireland with a track record of delivering successful Fairs, Festivals and Public and Trade Exhibitions over a 34 year period and this year they celebrate THE 34th ANNIVERSARY IRISH GAME FAIR and over 25 years in COUNTRYSPORTS PUBLISHING.
The Fair has the most effective, creative and professional advertising and public relations campaigns including quite uniquely having its own support media including producing its own free newspaper and having the support of the high quality quarterly magazine Irish Countrysports and Country Life (hard copy and free to read online) plus its own web site www.irishgamefair.com
In Shanes Castle, the Festival has one of the most historical and beautiful sites situated in the heart of Northern Ireland with good road, rail, sea and air access and one that has a long track record of attracting large crowds.
The main arena and supporting arena programmes surpass any other Irish outdoor show in terms of pure spectacle and entertainment value AND the competitions have prize structures unrivalled in Ireland.
The organising team and the Fair have proven that they can deliver a high quality urban and rural audience with good purchasing power for quality products.
Other events in Ireland make extremely speculative claims for attendance. As you can see from the photographs we deliver REAL and growing audiences year after year. No other Game or Country Fair in Ireland can provide such photographic evidence of attendance - because none of them can actually deliver such an audience. Quite simply if you wish to sell quality products in Ireland the Festival must be your exhibition of choice!
And the 10th and most compelling reason is the Fair's track record of attracting crowds such as those photographed below!

THE IRISH GAME FAIR & COUNTRY LIFESTYLE FESTIVAL

The Shanes Castle Game Fair will continue to seek to promote what is best in the Irish countryside (and now waterways) in terms of its overall lifestyle; sports & hobbies ; crafts; fauna, flora and environment; agriculture and food products; tourism; homes and gardens; art, crafts and antiques etc plus extend the new Eco and Green Energy Village. In short, it is a unique high quality lifestyle event that should be enjoyed by all those who live work or play in the Irish Countryside or on its waterways.

From the magnificent and historical setting of the event in the extensive rolling parkland of one of Ireland's best known estates, on the shores of Ireland's best known waterway to the quality of products on display and the uniqueness of the exhibits, displays, competitions and demonstrations, the emphasis will be on exclusivity, elegance, style and spectacle. The marketing and promotion will be targeted at both quality and quantity of customer and exhibitor rather than pure quantity although a similarly massive crowd is envisaged to that which attended the event from 2004 to 2009.

Shanes Castle

Shanes Castle with its landmark position on the shores of Lough Neagh and at the very heart of Northern Ireland is a superb location for hoisting outdoor events. The Estate is the home of the O'Neill's , the oldest traceable family in Europe. The present Lord O'Neill still lives on the estate which is recognised as a very fine example of how farming, countrysports and conservation can work together for the preservation of the countryside.

Shanes Castle has excellent, road, air and sea access. It is a proven location for large attendances for shows such as the Traction Engine Rally, The Medieval Festival in 2002 ,The NI Game Fair for its most successful years (whilst under the direction of Albert Titterington and the late John Beach) and now this year the fantastic 2004-9 Irish Game Fair & Country Lifestyle Festivals.

The excellent internal road network estate, and large area of open parkland make for very easy access for exhibitors and public, whilst the ruins of the old castle on the lough make a very fitting and almost perfect backdrop for such an event celebrating man's relationship with land and water.

LOOKING FORWARD TO 2011

For Exhibitors - the event offers a unique marketing opportunity to promote and sell quality products and services to a large quality audience within a selling environment that should actually enhance the product or service offering. For 2011 the exhibition facilities have been greatly enhanced with even higher quality tentage, and excellent exhibitor parking and unloading facilities, in close proximity to the stands. So if you have quality products or services to promote to those who live, work or play in the Irish Countryside or on its waterways the Irish Game Fair & Irish Country Lifestyle Festival will offer you one of the best selling and marketing opportunities of the Irish exhibition season.

In addition big value packages are available for stand space at both fairs and advertising in the Irish Countrysports and Country Life magazine and web portal.

Festival Organisers:

The Festival is organised by Country Lifestyle Exhibitions Ltd in association with other specialists clubs and organisations. The team includes NI Game Fair Founders Albert and Irene Titterington; Director of Countrysports: Liz Mc Clelland; Philip, John, David and Michael Titterington; Paul Robinson and Edwin Dash Snr - all involved over the years in delivering successful Fairs and exhibitions at Shanes Castle and elsewhere; together with medieval and historical teams from all over Ireland and the UK. It also has advice and support from the two directors of the Birr Fair - Philip Lawton & David Wilkinson.

Quite uniquely the Irish Game Fair & Country Lifestyle Festival is organised with the support of Ireland's leading country living media - The Irish Countrysports and Country Life magazine and the internet portal www.countrysportsandcountrylife.com

If you have a product that could appeal to a crowd such as this, then do not delay - book your space now!

For fuller details of the event or exhibition space contact : Albert, John or Paul 028 44839167/028 44615416 or email irishgamefair@btinternet.com www.irishgamefair.com

Ireland's Real Game Fairs